Go To Market Homework – Assignment 5 – Map Out Your Ecosystem

In this assignment you’ll draw a map of the ecosystem in which your product will play. Clue – your target audience should be at the center of your map.

Be sure to include the following in your map:

a. Influencers

b. Sources of information

c. Purchase channels

d. Competitive products

Oh yes, extra credit will be given for the best use of PowerPoint Smart Art Graphics.

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