Put down your megaphone!

I love the recent Blog post from Seth Godin about the danger of misusing the ubiquitous social media channels that are now available to marketers.

It’s really tempting to get out the megaphone and start blasting your messages across platforms, but if you do then you’re really missing the point.

I see so much shameless self-promotion out there in the social media world—both at the personal and company level, and for me that’s a real turn off.

Be sure you add value to the conversations you engage in online.  Give good advice, be helpful, be an expert, be supportive. If you can’t do any of those things, then don’t engage in the conversation.

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